Project Title: Dalyellup Demographic and Housing Assessment
Client: Satterley Property Group
Project Description: MacroPlan Australia was engaged by Satterley Property Group to undertake a quantitative analysis of the existing and prospective residents of Dalyellup Beach. In particular, MacroPlan undertook a series of statistical research and modelling tasks to identify the socio-demographic characteristics of prospective residents attracted to the area and the nature of local drivers of migration to Dalyellup and the broader area.
Project Outcome: Through this analysis, MacroPlan developed a number of key recommendations and conclusions relating to:
- The likely composition, product preferences and price points of the Dalyellup residential market;
- the market/economic viability of non-traditional housing product;
- the actions/tasks required to enhance/support the market viability of non-tradition housing product.