Marsden Park – Retail & Employment Assessment

Location:  Marsden Park, Sydney (NSW)

Brief:  MacroPlan Dimasi was commissioned to undertake a detailed assessment of the potential scope for retail and employment floorspace, at Marsden Park, a precinct in the North West Growth Centre (NWGC) of metropolitan Sydney.

Methodology:  The report assessed population growth within the precinct and surrounding NWGC; analysed the expected socio-demographic profile of the future population; examined the employment profile of the region; assessed employment demand growth by industry; assessed retail demand by store/centre type; examined the competitive supply of retail floorspace and key employment nodes – including future supply; determined the appropriate provision of retail and employment floorspace; and provided guidance around timing and staging of the various retail and employment components.

Result:  MacroPlan Dimasi’s report informed the Masterplanning for the Marsden Park precinct. The draft Masterplan was exhibited in 2013 and it is expected that the precinct will be formally rezoned sometime during 2013.